Site Map For Maximum Advantage
Alphabetical Sitemap
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The Impact Of Email On Communication “Email me…” It’s easy to say and it’s easy to do! For better or worse, email has revolutionized the nature of business and personal communication around the world. No
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When To Use Email Because email is so pervasive, it may seem like it should be used for everything, but this is not true. There are clearly some situations where email should be used and
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When Not To Use Email Because email is so pervasive, it may seem like it should be used for everything, but this is not true. There are clearly some situations where email should be used
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Other Forms Of Communication Sometimes it seems that email is the only way businesses communicate, but there are many alternatives. Here are some of them as well as a useful chart to help you decide
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Why Email Goes Wrong When was the last time you sent an email to someone, only to have him or her extract a meaning that was totally different form the one that you intended? When
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Methods Of Negotiation Negotiation can be categorized in different ways. Below are just a few ways that we can look at negotiation. Integrative/Distributive If we distinguish between integrative and distributive negotiations, we are saying that
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How To Negotiate Positional Bargaining Method of Negotiation Whether a negotiation concerns a contract, a family quarrel, or a peace settlement between nations, people routinely engage in positional bargaining. Each side takes a position, argues
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Persuasion Secret #1 Realize that everyone sees the world differently Influence is individual. Have you ever wondered why two people can witness the same automobile accident, yet each person tells the police officer a different
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Persuasion Secret #2 People seek to align with their values Simply put, a "value" is what a person believes to be important. Each person's values are arranged in a hierarchy with the most important value
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Persuasion Secret #3 Everyone uses a "strategy" when making a buying decision... even if they don't know what it is! A person's strategy is the steps that they go through when making a purchase decision.
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Persuasion Secret #4 People buy from people they like Whether you are a salesperson making face-to-face sales calls, a telemarketer on the phone, or a marketing executive trying to attract business to your company, this
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Persuasion Secret #5 Tilt the value proposition Each person has an internal value proposition that balances the perceived value of what you are selling against the perceived cost. When the perceived value exceeds the perceived
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Persuasion Secret #6 Get the slight edge The real masters of persuasion and marketing use dozens of additional special techniques to give them a slight edge that they use to overwhelm their competitors and drive
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An example of how advertisers communicate Using social proof This cigarette ad from 1955 demonstrates the technique of "social proof" which is a commonly used persuasion technique that lends credibility to a subject or idea
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Selling in a "bad" economy I'll leave it the experts to tell us whether we are in a "bad" economy right now or not... at Maximum Advantage we have decided not to participate. The fact
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Effective communication Ten Causes of Conflict Personalities Organizational strife is sometimes traced to "personalities." This is one person differing with another based simply on how he or she feels about that person. Solution: Train everyone
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This Won't Work! I recently received this ad for a conflict resolution seminar in my inbox. I'm not going to say which company it comes from, but I include it here because it is the
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How To Stop Anger Stopping Anger When should you stop your own anger? You should always stop your own anger because there is always a better, non destructive way to get what you want. The
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Effective Communication Rules During the past five years, I have met thousands of people at workshops, seminars and keynotes. Based upon working with them and my years of research into the psychology of communication, here
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Communication Challenges
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Advantages Of Effective Communication The truth is that while you already know how to communicate, learning a few simple principles that can be applied immediately will make you an effective communicator and give you a
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Effective Communication In The Workplace Here are nine rules that will help you communicate effectively and build positive relationships in the workplace. Speak to people. There is nothing as nice as a cheerful word of
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Effective Communication Strategies Based upon our years of research and our experience with thousands of people, here are our top strategies for effective communication. The result of the communication is the responsibility of the communicator.
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Four Styles Of Communication Each person has a unique personality which plays a very basic role in their Personal Perspective, and all personalities are combinations of four basic personality types. This is commonly called the
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Non-Verbal Communication Demonstration In this video, Paul Endress demonstrates the importance of non-verbal communication in properly communicating your message. Two minute non verbal communication demonstration Research about non-verbal communication As demonstrated in the video, research
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Non Verbal Communication Body language that suggests interest You are talking, but is the other person really interested in what you are saying? By watching their non verbal communication and body language you can tell,
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Non Verbal Communication Knowing If Someone Is Open To Agreement Whether you are selling a product or presenting an idea, it is useful to be able to detect if other people are in agreement with
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Non Verbal Communication Indications Someone Is Thinking Of course people think all the time, and body language can give you clues to what they are thinking? Here are some body language actions and the type
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Non Verbal Communication Indications of Frustration / Dismay A basketball coach whose team loses by a point may scream “Aaarrrrrrr!” or he may just keep quiet while making certain body movements that indicate how disappointed
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Non Verbal Communication Indications of Action Orientation Body language is crucial for anyone who wants to project an action orientation. You have no doubt experienced the impact that someone can have simply by entering a
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Non Verbal Communication Indications That Someone Is Defensive Indications That Someone May Be Hiding Something While someone may not tell a lie with their mouth, certain non verbal gestures could indicate that people are hiding
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Non Verbal Communication Indications Of Boredome Imagine your boss is doing a presentation and all employees are required to listen. You noticed that many of them are clicking their pen, tapping their feet, and drumming
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Non Verbal Communication Indications of Excitement Indications of Interest If you have experienced getting a promotion, receiving a special gift, or winning a contest, I bet you’ve done any of the acts made by excited
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Non Verbal Communication Indications of Confidence / Authority / Power People with a high degree of self-confidence are normally more likely to be successful than those who have low self-esteem. Moreover, those who exhibit authority
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Non Verbal Communication Indications of Anger Indications of Resistance Many people rarely let their anger go out of control. They are more likely to restrain their raging emotions. You must therefore be able to recognize
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Non Verbal Communication Indications of Nervousness Indications of Tension Nervousness can be a turn-off. If you’re going to be interviewed in a television show (hey, who knows?), you should be aware of your body movements.
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Non Verbal Communication Indications of Doubt It’s sometimes difficult to assume whether you are being regarded as a trustworthy person, or you are being thought of as someone who is full of nonsense. Here are
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Non Verbal Communication Indications That Someone Needs Reassurance Some people have this disorder where they feel that they are always making the wrong decisions. “Should I really buy this? Maybe I should wait for a
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Non Verbal Communication Indications Of Pride People often show how proud they are of their material possession (for example, a car) by leaning against it or by touching it. You can see the sparkle in
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Non Verbal Communication How To Tell If Someone Is Lying People lie for a variety of reasons. It may be to cover up a fault or embarrassment, to avoid upsetting other people, to encourage when
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Caution About Non Verbal Communication and Body Language Every person has a unique body language so be careful not to make decisions based solely on body langauge. Make sure that you take into account the
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Non Verbal Body Language Non verbal communication signals are explained in this chart. As you can see, non-verbal communication encompass much more than use facial expressions and gestures. Non-Verbal Communication Interpretation Facial Expressions Frown Displeasure,
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Types Of Smiles Not all smiles convey the same feeling. An oblong smile is not genuine. It is used to show courtesy, but not necessarily happiness or friendliness. The lips are withheld completely back from
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Why Our Solutions Work Maximum Advantage solutions work because they model the most successful communicators of all time and combine their skills with recent discoveries in the fields of psychology and linguistics. We then show
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Benefits of Maximum Advantage Programs Each of our progams delivers direct benefits that will empower you in both your business and personal life. Here is a listing of outcomes and benefits from our seminars and
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Effective Communication Seminar Training Conflict Resolution Seminar Training We provide training in all fify states. Alabama • Alaska • Arizona • Arkansas • California • Colorado • Connecticut • Delaware • District of Columbia •
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Effective Communication Training Customized For You We bring effective communication training workshops to your location Our effective communication workshops use computer-generated visuals and sound, speaker-audience interaction, interactive surveys, and other exercises to leave a lasting
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The Power Of Decisions Is it possible that the power of a decision can change the course of history? Not only is it possible, but the power a decision DID change the course of history,
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The Power Of The Word "But" “I think you look great, but that dress has a few wrinkles.” “You are doing a great job, but you need to edit your work more carefully.” “We think
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How Promote Your Ideas and Products Instantly customize your message to anyone. Have you ever wondered why two people can witness the same automobile accident, yet each person tells the police officer a different rendition
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Persuasion Secrets Even if you're not in "sales" you still need to persuade people to adopt your ideas. Based upon our research, here are six key things to learn about how to persuade people. You
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Free Communication Training Here's is a selection of audio programs from our members area. Membership is only $97 (one time), but you can enjoy these selections for free! Using Commonality To Create Rapport When we
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Free Communication Training Here's is a selection of videos from our members area. Membership is only $97 (one time), but you can enjoy these selections for free! Using "Social Proof" in Persuasion Check out this
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Your representational system is primarily VISUAL What this means for effective communication Each person has a preferred method of receiving and storing information and we call this their "representational system". For example: the room temperature
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Your representational system is primarily AUDITORY What this means for effective communication Each person has a preferred method of receiving and storing information and we call this their "representational system". For example: the room temperature
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Your representational system is primarily KINESTHETIC What this means for effective communication Each person has a preferred method of receiving and storing information and we call this their "representational system". For example: the room temperature
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Your representational system is primarily DIGITAL What this means for effective communication Each person has a preferred method of receiving and storing information and we call this their "representational system". For example: the room temperature
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Members Area You've discovered our private Members download pages with hundreds of dollars worth of audio, video and print resources. If you're already a member, sign in here! If you're not yet an Associate, Gold
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Effective Communication Communication self-study course Effective communication strategies aren't a mystery... effective communication can be learned by finding out what others have done to be effective... and doing the same thing! That's exactly why the
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Sales Training DVD's - New for 2010! How To Sell Anything To Anyone, Anywhere, Anytime! My clients agree that this DVD is worth $5,000 because in less than an hour I give you an easy-to-use
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Finding Your Values I've developed the exercises on these audio tracks to help you to discover your own values... the first step in interacting more effectively with everyone you meet. Your first step is to
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Why So Cheap? I debated about whether to discount these DVD's because I regularly sell them at live events for full price. In the end, my marketing director talked me into these discounts because she
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Partner With Us We are searching for a limited number of exclusive partners to help us bring Maximum Advantage audio, video, print, and seminar products to a wider audience of people. You already know that
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I Have a Dream speech by Martin Luther King Before reading this speech, you might want to read Abraham Lincoln's short Gettysburg Address. You will notice how Dr. King built upon the address when he
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The Gettysburg Address by Abraham Lincoln November 19th 1863 Fourscore and seven years ago our fathers brought forth on this continent a new nation, conceived in liberty and dedicated to the proposition that all men
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Blood, Sweat and Tears speech by Sir Winston Churchill May 13th 1940 On Friday evening last I received from His Majesty the mission to form a new administration. It was the evident will of' Parliament
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Declaration of War on Japan speech by Franklin D. Roosevelt December 8th 1941 Mr. Vice President, Mr. Speaker, members of the Senate and the House of Representatives: Yesterday, December 7, 1941 - a date which
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Final pep-talk speech by General George S Patton May 17th 1944 Final pep-talk speech by General George S Patton Men, this stuff some sources sling around about America wanting to stay out of the war
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No Easy Road to Freedom speech by Nelson Mandela September 21, 1953 No Easy Road to Freedom speech by Nelson Mandela Since 1912 and year after year thereafter, in their homes and local areas, in
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Ask Not What Your Country Can Do For You speech Inaugural Address by John F. Kennedy January 20, 1961 Ask Not What Your Country Can Do For You speech Vice President Johnson, Mr. Speaker, Mr.
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We choose to go to the Moon speech by John F. Kennedy September 12, 1962 We choose to go to the Moon speech by John F. Kennedy We meet at a college noted for knowledge,
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About Maximum Advantage Maximum Advantage is an organizational development company helping companies to hire, develop, and retain superstar individuals and employees. Our emphasis is on using psychology for effective communication to motivate, persuade, resolve conflict,
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About Paul Endress Paul Endress is a nationally recognized expert in the application of psychology to business and specializes in all aspects of communication inlcuding conflict resolution, motivation, persuasion, and team synergy. Paul is the
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A Note From Paul... Dear friend, The next twelve months will pass by whether you take action or not. Will you still be in the same place in your business or will you have done
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How can we serve you? Maximum Advantage 4800 Linglestown Rd. Suite 201 Harrisburg, PA 17112 800-788-2068
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Privacy Policy We have created this privacy statement in order to demonstrate our firm and continuing commitment to the privacy of personal information provided by those visiting and interacting with this web site. We hold
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Terms of Service Please read and abide by the terms and conditions of maximumadvantage.com. as set forth in this agreement. You must agree to these terms and conditions prior to using or joining maximumadvantage.com. WEBSITE
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Maximum Advantage Assessment Products Terms and Conditions Maximum Advantage provides psychometric assessments, training, and all other products (“Product(s)”) subject to these terms and conditions (“T&C”). Please review these terms and conditions prior to using any
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Free Effective Communication Course Your Free Course Is On It's Way The first lesson of your communication training course is on it's way! Check your email box in a minute or two and your first
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Persuasion Dynamix DVD Prices Event Discount $25.00 Web site price $47.00 Discounted price $97.00 Communication University CD's Discount Prices Live Event Discount $100.00 Special Discount $147.00 Web Discount $197.00
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Thanks for registering I look forward to seeing you at the webcast. You will receive a link to download your workbook prior to the webcast. PS. Remember... you can apply the price of this webinar
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Effective Communication Training Course Thanks for your order! Your effective communication training course and free bonuses are on their way to you right now. I look forward to serving you!
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Welcome To Communication Dynamix It's great to have you on board! You are successfully subscribed to the Communication Dynamix 10 Lesson e-Course and can look forward to receiving: Top quality communication lessons and tips from
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Become an expert communicator now!
Here's what you will learn:
- 7 rules of effective communication
- Building positive relationships
- Using questions effectively
- Introduction to listening
- Using active listening skills
- Paraphrasing for success
- Body language 101
- How to resolve conflict
- Creating instant agreeement

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